Summary

Prism combines in-unit laundry, a staffed lobby and an indoor pool in the rental portion of a Park Avenue South tower. Residents consistently praise the service and upkeep. Apartment exposure and the full cost of living here are more useful distinctions than the long amenity list alone.

269 unitsBuilt 2013Managed by Vivmark Residential

Reviews

Residents praise attentive staff, prompt repairs and well-kept facilities. Critical feedback is much thinner, with a detailed recent complaint about move-out deductions.

What residents praise

Attentive staff and fast repairs

Residents describe a helpful concierge and maintenance team, including immediate help with a failed refrigerator.

Well-kept facilities in a convenient location

Residents value the indoor amenities, cleanliness and access to everyday Manhattan destinations.

What residents complain about

Move-out deductions deserve attention

A recent resident describes disputed painting and repair charges after a reassuring preliminary inspection.

Amenities

Prism is a full-service NoMad rental tower with in-unit washer-dryers, central air and dishwashers standard, a 24-hour doorman and concierge, and an indoor lap pool and fitness center shared with the condominium. There is no on-site parking; storage and bike storage are paid add-ons.

In the apartment
In-unit laundry
Central air
Dishwasher
In the building
24-hour doorman
Elevator
Fitness center
Pool
Shared outdoor space
On-site parking
Not available
Package service
Resident storage*

* Fees apply to marked amenities. See Costs in the Availability tab.

Also here: Bike storage · Golf simulator · Screening room · Residents' lounge with catering kitchen and private dining room · Conference room · Children's playroom

Location

Prism at Park Ave South is located at 50 East 28th Street, New York, NY 10016. The NoMad location puts Madison Square Park, Park Avenue South restaurants and several subway connections nearby. Exposure makes a difference to light and street noise.

  • 2 min
    28 St6
  • 5 min
    28 StRW
  • 5 min
    33 St6
  • 6 min
    23 St-Baruch College6
  • 7 min
    23 StRW
  • 10 min
    23 StFM

Building records

Most housing complaints concern noise. Open self-closing-door violations make door upkeep worth checking, while exterior work about 50 feet away may bring disruption.

These records cover the whole building, including its rental and condominium apartments.

Reported housing complaintsPast 3 years

Reported housing complaints
Housing-related reports submitted to NYC 311 by residents or the public. A report describes a reported issue, not a confirmed violation.
CategoryReportsLatest
12
Dec 2025
2
Nov 2025
1
Nov 2023

HPD housing-code violationsPast 3 years

HPD housing-code violations
Housing-code violations issued by NYC’s Department of Housing Preservation and Development after an inspection. Routine administrative filings and notices are excluded.
ConditionCitationsStatus
2
2 open

1 additional older citation remains open.

Construction nearby

Construction nearby
Construction projects on or near this building with active work permits.
ProjectDistanceLatest permit
50 ftJun 2026
250 ftJul 2026
350 ftSep 2026

Rent history

Recent studios and two-bedrooms offer more space at rents close to nearby medians. One-bedrooms also run larger, but carry a higher typical rent.

Typical rents

Typical rents
Final asking rents from listings that ended in the past year, compared with the same apartment size across buildings in Flatiron Nomad.
Studio
$4,805median / mo
Same as area
$4,085$5,525487 sq ft · 5% larger than area
1 bed
$7,180median / mo
+10% vs area
$5,720$8,735772 sq ft · 8% larger than area
2 beds
$9,819median / mo
Same as area
$8,975$11,0951,293 sq ft · 13% larger than area

Concessions

Historical concessions
Free-rent offers on listings that ended in the past year, including listings with no offer.

No free-rent offers appeared in the past year’s listings.

Similar buildings

Hudson Yards
3.9 (462)Google Maps
From $4,510 studio · 5 listings

Compare a newer west-side rental with in-unit laundry and a separately charged resident club.

Chelsea
4.6 (197)Google Maps
From $5,115 studio · 8 listings

A Chelsea rental above the Eventi Hotel with in-home laundry and a high-floor terrace; include required monthly charges in the comparison.